About Shping

Shping started its life as the Authenticateit platform in 2012. Concerned about the growing threat of counterfeit and unsafe products entering legitimate retail situations, Shping's founders developed a robust ecosystem that helped organisations to verify the authenticity of products through the supply chain, all the way through to the point of purchase.

Today, Shping has evolved into a powerful, all-round brand protection, marketing and consumer engagement platform. Shping is fuelled by product information supplied by brands, retailers, government institutions, certification agencies, customs, product recall portals and GS1 from Shping's Global Product Database - growing to become the largest of its kind in the world.

Safer

Powering smarter,
safer shopping choices

Today, Shping has evolved into a powerful, all-round brand protection, marketing and consumer engagement platform. Shping is fuelled by product information supplied by brands, retailers, government institutions, certification agencies, customs, product recall portals and GS1 from Shping's Global Product Database - growing to become the largest of its kind in the world.

Consumers can access the database by scanning product barcodes through the Shping App, giving them up-to-date information about products they are thinking of buying before they proceed to checkout.

Introducing Shping Coin

To further encourage adoption, Shping is now introducing an innovative cryptocurrency-based reward system to the platform allowing brands and participating parties to reward consumers directly with Shping Coin for their engagement with their products and messaging, setting the stage for a new paradigm in shopper marketing, loyalty, brand protection and consumer safety.

Platform Features

Shping App

The Shping App enables consumers to tap into Shping's Global Product Database to extract powerful information to support them with their shopping choices. It also rewards users with Shping Coin for their engagement, their product reviews and their useful contributions and corrections to product information.

Shping Marketing

Shping Marketing is an analytics-rich, highly-targeted, unicast and multicast communication platform for brands, government and industry bodies and other authorised agents to program and automate messages to reach, educate and reward consumers with Shping Coin for their engagement.

Shping Security

Shping Security enables brands, manufacturers, distributors and consumers to work together to physically track, trace and audit products through the supply chain from the point of manufacture, all the way through to the point of sale.

Milestone Roadmap

Shping's roadmap is outlined in its whitepaper. The following offers a snapshot of what Shping will be able to accomplish with funds received from the token sale. Each of Shping's milestones build upon the opportunities offered by the previous milestone.

Click on a phase in the interactive graphic below to see how these funds correspond with Shping's rollout.

Details

Phase 1

Amount Sold

USD $ 3,000,000

Target No. of Shping Users

1,000,000

Estimated time to implement

3-6 months

Shping's Projected Office Expansion

Details

Phase 2

Amount Sold

USD $ 5,000,000

Target No. of Shping Users

5,000,000

Estimated time to implement

3-12 months

Shping's Projected Office Expansion

Details

Phase 3

Amount Sold

USD $ 7,000,000

Target No. of Shping Users

20,000,000

Estimated time to implement

12-18 months

Shping's Projected Office Expansion

Details

Phase 4

Amount Sold

USD $ 15,000,000

Target No. of Shping Users

50,000,000

Estimated time to implement

12-18 months

Shping's Projected Office Expansion

Details

Phase 5

Amount Sold

USD $ 50,000,000

Target No. of Shping Users

100,000,000

Estimated time to implement

12-24 months

Shping's Projected Office Expansion

Scope Of Work

Phase 1

1Continued development of Shping App.
2Continued development of our Global Product Database.
3Continued business development.
4Continued marketing to users to download the Shping App.
5Creation and implementation of the Shping Coin system (including App integration with ERC20 wallets).
6Implement plans to list Shping Coin on one or more cryptocurrency exchanges.
7Development of Shping store partnership and payments system (payment transfer engine) – API for accepting Shping Coin as a form of payment.
8Develop Shping contribution verification module for user generated content.
9Enable Shping Marketing users to deliver Shping Coins to App users for their engagement.

Phase 2

1All of Phase 1.
2Establishment of physical operations in India.
3Development of the Shping Retail Module.
4Introduction of features including a product locator.
5Product reviews and ratings integration.
6Development of in-store navigation feature.

Phase 3

1All of Phases 1 and 2.
2Establishment of physical operations in new regions.
3Development of the Shping blockchain-based ledger.
4Integration of online payment providers with the Shping App.
5Development of augmented reality marketing features.
6Serialization Assembling & Assignment Solution (SAA) – a turnkey solution that includes software and hardware to enable manufacturers to start serialization of their production.

Phase 4

1All of Phases 1,2 & 3.
2Establishment of physical operations in new regions.
3Development of instant checkout through the app.
4Development of a Shping Coin branded payment card.
5Development of traceability features for hotels, restaurants, and cafes (HORECA) so users can identify what products their meal is made of, see relevant nutritional information, and provide reviews and ratings.

Phase 5

1All of Phase 1, 2, 3 & 4.
2Establishment of physical operations in new regions.
3Development of the Shping trade finance module.
4Development of data analytics to identify sources of surplus/deficit/waste in product distribution and find rerouting opportunities.
5Establishment of an industry-specific Startup Accelerator - Shping will select and develop startups that specialize in digital marketing, consumer engagement, supply chain management, the payments industry, and any others that focus on enhancing the shopping experience.